Nelson Cheng
Startup Advisor, Film Producer, and Actor
Nelson Cheng is a former Product Manager and Product Marketing Manager for Google and Amazon with experience in product development, strategic planning, and marketing. He has been an advisor to several startups and is a mentor at MuckerLab, a startup accelerator in Los Angeles. Originally from the East Coast, Nelson holds an A.B. in Economics from Princeton University. He directed “The Magic Life”, a documentary about the business side of being a magician, which was a selection of the International Documentary Association’s DocuWeeks Showcase. It’s distributed by Gravitas Ventures and is available on iTunes, Amazon Prime, and Hulu. As an actor, you can see him in “Catherine” — a web series starring Jenny Slate and an official selection of Sundance 2014. He can also be seen in Adult Swim’s “For-Profit Online University”, HBO’s “The Newsroom”, Funny or Die’s “HUVr” (15 million+ views), and in Hulu’s upcoming series “Difficult People”.
Content & Articles by Nelson Cheng
LA Tech Week 2025 Day 2 Recap: Startup Growth – Tuesday Oct 14
After a packed AI Building Day, we continued LA Tech Week with Startup Growth Day, a full schedule of sessions focused on go-to-market strategy, founder journeys, and scaling startups in...
LA Tech Week 2025 Day 1 Recap: AI Building – Monday Oct 13
We hosted three full days of events during LA Tech Week, each one focused on helping founders learn, connect, and build with the latest in AI and startup growth. Day...
Using Customer Feedback to Build a Product that Customers Will Love
Customer feedback is the lifeblood of successful product development, but many startups struggle with collecting, validating, and prioritizing the constant stream of input from users, advisors, and internal teams. In...
How Shaun Merritt Vibe-Coded Karrot.ai As A Solo Builder
I recently had the opportunity to chat with Shaun Merritt, cofounder and CTO of Karrot.ai, a LinkedIn ABM tool. Shaun was kind enough to share a comprehensive breakdown of how...
7 Steps to Build a Product That Sells Itself
The Founder’s Mental Health Playbook: What I Learned After Nearly Burning Out
A hard-won guide to staying mentally healthy while building a startup I founded Stitcher, the podcast platform, in 2007 and ran it for seven years until we sold in 2014....