Esther Seo Nordlinger
SVP, Strategic Partnerships and New Markets, Parachute Home
Esther Seo Nordlinger is currently the Senior Vice President of Strategic Partnerships and New Markets at Parachute Home. She was most recently a Business Development Executive at Creative Artists Agency, a leading entertainment and sports agency that represents many of the most successful and innovative professionals working in film, television, music, video games, theatre, and digital content, as well as more than 1,000 of the world’s top athletes. She previously worked as the director of corporate development at Demand Media, and held various positions at eBay. Esther holds an MBA from Harvard Business School and graduated from Stanford University with a BA in Economics and Public Policy.
Content & Articles by Esther Seo Nordlinger
Answer Engine Optimization (AEO) for Early Stage Companies
In our latest session from the Mucker Growth Series featuring Ethan Smith from Graphite, we explored AEO, a significant new approach for optimizing visibility in AI-driven search, particularly relevant as...
Startup Guide to AI Visibility: Be the Brand ChatGPT Recommends
Introduction Today, users aren’t just searching on Google. They’re asking ChatGPT, Claude, Google’s Gemini, Perplexity, and other AI systems for advice. AI visibility is the new frontier of brand awareness....
Practical Uses of AI & Automation for Startup Operations
In a recent Mucker Growth Series session, we invited Rock Vitale, Founder & CEO of Easie, to share how he’s helped early-stage teams move from manual, fragmented workflows to streamlined,...
2025 New York Tech Week Recap Of Mucker Sessions
Last week during New York Tech Week 2025, we joined more than 1,000 events hosted by founders, investors, and VCs. This post is a full Mucker recap of the three...
How to Build a Customer Support Function for Startups Using AI Tools with Alex Velinov
Delivering high-quality customer support can be one of the most resource-draining parts of a startup. The good news: we’re at a turning point where founders can use AI tools to...
Zero → 100: The Exact Steps We Took to Close Our First 100 Paying Customers
Going from zero customers to 100 in just four months sounds impossible—unless you’re a founder willing to roll up your sleeves and hustle relentlessly. I’m Gaurav Bhattacharya, co-founder of Jeeva.ai,...