David Franklin

co-founder

at Coverage Clarity / PetCoverage.ai

David Franklin has built and scaled companies across multiple industries. He is uniquely capable of architecting and executing an entire business end-to-end, from brand identity and product development to legal infrastructure, go-to-market execution, analytics, recruiting, and partnerships. His ability to move fast and iterate aggressively enables him to turn ideas into real, revenue-generating businesses with exceptional speed. David also brings significant operational experience, including leading offshore and nearshore teams of more than 250 members.

He has achieved successful exits in digital marketing, lead generation, and healthcare, and has been an active participant in several angel groups. David previously ran a boutique venture fund and is now associated with the newly formed Bruin Angels, supporting early-stage founders and innovative technologies.

David is a rare hybrid: a systems architect, marketer, operator, and strategist who sees patterns and transforms them into scalable businesses fast. David fully embraces the core value of Continuous Improvement with his teams.

David can assist Mucker portfolio companies build scalable growth engines through digital marketing, affiliate ecosystems, lead generation, call center operations, and conversion optimization, and can also advise on a variety of other topics.

California
AI & Data Science, Consumer FinTech, DTC (Direct-to-Consumer), HealthTech & BioTech, SaaS & B2B Marketplace
Brand PositioningBusiness StrategyCall Center OperationsContract NegotiationConversion OptimizationCRM Management (HubSpot & Salesforce)Data AnalysisDialer TechnologiesDigital MarketingE-Commerce StrategyEntrepreneurial LeadershipGo-to-Market Executiongrowth marketingHealthcare StrategyInsurance OperationsOffshore Nearshore OperationsOperations ManagementPartnership Developmentproduct developmentproduct managementRevenue OptimizationSEO StrategyStartup LeadershipStrategic PlanningVenture Building

Content & Articles by David Franklin

Stop Hiding Behind Your Screen: In-Person Events Are How You Win in 2026

2026 is shaping up to be the year businesses rediscover the power of shaking hands, clinking glasses, and actually meeting their prospects in person. Don’t take my word for it...

Build Alignment Before You Burn Out

Everything Feels Urgent At early-stage companies, everything feels urgent: shipping product, closing customers, raising money. In that environment, planning can feel like a luxury, or even a liability. In my...

Colin Belyea - How To Use Reddit To Scale Organic Growth For Your Startup.

How To Use Reddit To Scale Organic Growth For Your Startup

In this Mucker Growth Series session, Colin Belyea, founder of Karmic and an expert in Reddit organic growth, breaks down how Reddit has become one of the most influential discovery...

Sales Comp Kick Start: Keys to Getting It Right as You Begin to Build Your Sales Team

Webinar Recap featuring Donya Rose, Managing Principal from The Cygnal Group Sales compensation is one of the most critical aspects of building a successful sales organization. Many early-stage founders stumble...

Austin Tech Week 2025 Recap

Mucker Capital hosted two powerful days of programming during Austin Tech Week, bringing together founders, operators, and growth leaders to share real-world insights from the startup trenches. Across four sessions,...

LA Tech Week 2025 Day 3 Recap: AI Search – Wednesday Oct 15

After two packed days exploring AI startup building and go-to-market growth, Day 3 of LA Tech Week shifted focus to the evolving world of AI Search, how new AI technologies...

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