Baba Uppal
SVP, Strategy and Business Development, Secret Location
Baba Uppal specializes in innovation strategy and business development and is currently the SVP of Strategy and Business Development at Secret Location. He was most recently the VP of Business Development at AFINITY, a venture-backed mobile engagement and monetization platform. Previously he was the Director of Digital Media at Endemol USA, the North American division of the largest global independent television production company in the world behind reality and game show blockbusters. While at Endemol USA, he was responsible for business development of original digital video for online and mobile distribution. Prior to Endemol USA, he was the Independent Strategy Consultant at A&E Television Networks and Business Development Consultant at Curb Media. Baba holds an MBA in Real Estate, Strategy & Entrepreneurship from University of Southern California – Marshall School of Business.
Content & Articles by Baba Uppal
Unblocking Startup Growth: Best Practices for Sales Discovery & Qualification with Richard Harris
Startups are in a constant race against time and resources, navigating complex sales environments with lean teams and limited margins for error. In a recent session from the Mucker Growth...
The LinkedIn Playbook: How Startup Founders Can Stand Out & Scale
This LinkedIn Playbook is based on insights from a recent one-time Mucker Growth Session webinar featuring LinkedIn growth experts Alec Paul (Founder of SalesBrand) and Kyle Williams (Founder of Brickstack)....
DeepSeek vs OpenAI: Comparison Breakdown and What It Means For Your Tech Startup With Dan Cleary
In this recent webinar of our Mucker Growth Series, we discussed the evolving AI landscape with Dan Cleary, founder of PromptHub. He provided an in-depth breakdown of DeepSeek vs. OpenAI,...
Building Product Without Knowing Code With Adam New Waterson
In a deep dive into AI-driven product development, Adam New-Waterson, a former CMO turned Chief Product Officer and now solopreneur, shared how non-technical founders can harness the power of AI...
How To Build An Automated Sales Outreach Engine For Startups with ColdIQ
Many B2B startups (and even larger organizations) are unable to be successful with their outbound sales strategy because they take a lazy, “batch-and-blast” approach. In a recent Mucker Growth Series...
Navigating the AI Sales Tools Landscape To Grow Your Startup With Blue Bowen
We had the privilege of hosting, Eugene “Blue” Bowen, Research Principal from G2, one of the leading software marketplaces and review sites that cover a broad range of B2B solutions....